Website Design Packages for Financial Professionals

Financial websites as personal as your guidance. Communicate your expertise, build trust, and attract the clients when design, words, and strategy come together like they should.

Money is personal.

Most financial professionals know how to help people manage their money, but might need communicating that you:

  • Genuinely care about their success

  • Understand their concerns and will protect their future

  • Listen and communicate with their best interest in mind

  • Are there when you need them

  • Value their time and privacy

Your website should be as trustworthy as you are.

Build trust with a website as personal as your financial guidance.

Because the best long-term relationships go beyond numbers, spreadsheets, and statistics.

Professional Design

Set yourself apart with a custom website that’s not like everyone else in the industry.

Relational Copy

Build trust with website copy that feels like a conversation, not a sales pitch.

Story-Driven Strategy

Every website is built on a user-friendly foundation that builds trust and connection.

“Heidi transformed a few brainstormed ideas around a tax practice called Track.”

She turned it into a website I'm super proud of. Her skill in blending the StoryBrand strategy and web design expertise was huge for our launch and significantly impacted client engagement.

Conner Kelderman | CPA
Track

“Heidi was a pleasure to work with.”

She's a true expert in the marketing and web design space, has a streamlined process to take you from idea to finished product, and is detailed-oriented. I highly recommend working with her if you need a website done or have other marketing needs.

Jessie Garcia | Bookkeeper & CPA Candidate
Prophet Accounting

Time is money.

You know better than most how important it is to invest your time and money wisely.

StoryMatters protects yours.

Working with one person from start to finish means you get design, copywriting, & strategy that work together. The streamlined process results in a professional website that will get you up and running quickly, so you can grow your business faster.

Invest in your business and future with a website you’re proud to share.

Plus pattern

All-in-one web design packages for busy financial professionals.

Strategic packages that provide the best value and smoothest experience.

A stress free way to get design, copywriting, & story-driven strategy that work together to grow your small business.

Starter Website

One-page website built to get you online fast.

Includes:

  • 60-minute strategy call

  • Story-driven copywriting

  • One-page website using a StoryMatters template

  • Mobile-friendly design

  • Basic SEO setup


Starts at $1750

Signature Website

4-page custom website that helps you stand out online.

Includes:

  • 60-minute strategy call

  • Story-driven copywriting

  • Custom website design

  • Strategic site structure

  • Mobile-friendly design

  • Basic SEO setup


Starts at $3750

MOST POPULAR

Signature Plus

Ongoing support as your business grows.

Includes:

  • Everything in Signature Package

  • Ongoing website updates

  • Copy edits and additions

  • Monthly design check-ups

  • Quarterly strategy check-ins

  • Priority support


Starts at $3750 + $150/mo

Packages do not include a monthly Squarespace subscription or the cost of your domain.

You receive a 20% discount on your annual subscription plus a free domain for the first year when you work with StoryMatters.

Some of our favorite financial professionals

FAQ’s about working with StoryMatters

  • Most financial websites feel too stiff, formal, and uninspiring. We shake things up a bit with unconventional design that still fits your industry.

    We also use crystal clear language the average person understands and remove as much industry jargon as possible. And we clearly answer the question most potential clients have when they find your website — can I trust you with my finances? If you can answer that question clearly, they’re likely to choose you.

    Every website we build is designed on the StoryBrand framework, which gives you a leg up on the competition.

  • A 1 - 4 page website is perfect. Single page sites can be enough if you are supplementing your bio provided by your firm or you offer a single service. You can add pages later.

    A more common choice for financial advisors, tax planners, and wealth managers is a 4-page site with Home, Services, About, and Contact pages.

  • Yes! We’ve found that creating a direct link from your personal website to your client portal works perfectly. You do not need to create a separate page within your site.

  • With 30 years of coaching experience, I quickly capture the essence of your brand and turn your words into clear, concise copy. You are unique, I’ll uncover that and find just the right words that feel just like you.

  • We’ve designed dozens of sites for happy clients in a single day — and that’s how we’ll build yours, too.

    Here’s how it works:

    Use our simple Prep Guide to provide info and gather text, photos, and preferences about your design.

    Then, we meet for a 60-90 minute Review + Copy Session to capture your website copy.

    Your Design Day includes 3 meetings about 45 minutes each, with live edits.

    Typical Schedule (shorter for 1-page sites):

    • 9am: Review your homepage and set the direction of interior pages

    • 12pm: Review progress and edits

    • 3pm: Final edits and site handoff

    Your site is ready to launch when you are!

  • The visual design is beautiful and it’s easy for you to make edits once your build is complete.

    If you have a site on another platform or on an older version of Squarespace, we’d be happy to upgrade, refresh, or redesign your site from scratch.

    See which of our perfectly-sized website packages is a fit for your business.

Your website should feel as personal as your guidance.

Experience a stress free way to get design, copywriting, & story-driven strategy that work together to grow your small business.

It’s one smart investment.